MindFireInc expands its international footprint at IPEX 2010
MindFireInc, the leader of personalized cross-media marketing technology, will be exhibiting at IPEX, the worlds largest English-speaking event for print, publishing and media, which will be held May 18-25 in Birmingham, UK. IPEX is the printing industrys focal point; a unique catalyst for opportunity that enables manufacturers, suppliers, buyers and users to exchange ideas, form […]
Polestar brings 3D experience to print
Polestar Sheffield, working in partnership with packaging specialist Hovat, has developed an affordable and practical solution to deliver the viewing glasses required for 3D print. The development of a suitable 3D format offers the capability to be loose inserted, tipped on, bound in or onserted universally into any magazine or book, opening up new opportunities […]
MIT Unveils First Solar Cells Printed on Paper
What if you could simply staple solar panels to your house rather than hiring a professional installation team? That’s not as far-fetched as it sounds — MIT researchers have figured out a way to print thin film solar cells on paper using a process that resembles a standard inkjet printer. If they’re able to gear efficiencies up to […]
Print-on-Demand Publishing: What is it and why is it so important for authors?
Print-on-demand publishing is an amazing way for authors to self-publish. Joanna Penn from www.TheCreativePenn.com explains. You upload your files to a provider and your book is only printed on order by a customer. This means no up front costs, no storage and no postage to manage. You can have a print book for sale with […]
Print Oasis 2010
Making a Difference: New Opportunities for Purchasing Print Media 9th Annual Print Oasis Print Buyers Conference & Exhibit July 19 & 20, 2010 * National Press Club * Washington, DC PRINT OASIS IS THE PREMIER EDUCATIONAL CONFERENCE FOCUSED ON THE NEEDS AND CHALLENGES OF PRINT COMMUNICATIONS MANAGERS, PRINT BUYERS, SPECIFIERS, AND PRODUCTION PROFESSIONALS. See full […]
Sheetfed waste: Get everyone involved
Sheetfed waste has been a big issue lately. Lets look at overall plant waste and then sheetfed waste. There are good figures available on spoilage but not on waste for a plant. The usual approach, and not a bad one, is to look at waste in each area of the plant. The first step would […]
What to pitch if you want to sell marketing services vs. printing services
I have been working with a special customer from London called X1. They are determined to make a change and offer their customers more value. Their next natural step being a commercial printer was to move from selling print services to selling marketing services. Many things needed to be addressed in order to plan and […]
Label Forum Japan to showcase international developments
A major label conference in Tokyo, Japan, will address the rapidly changing trends in this key global market, which accounts for one third of the labels consumed in the Asia-Pacific region. Label Forum Japan takes place at the Bellesalle Shiodome Tokyo between 22-23 July 2010. Japan today is a major user of high quality, gravure-printed […]
Customer Education: Necessary, Simple, Affordable
As long as people buy printing, they need education about the industry. The more customers understand about what printers need from them – and why – the better off everyone is in this relationship. Where does this education come from? It’s true that a few scattered buyer associations have sprung up around the country. There […]
FREE WEBINAR – What's Next: Keys to Postal Progress 5/13 2:00 pm, Eastern Daylight Time
The United States Postal Service, the Mailing Industry, the economy, and your business are all going through tremendous changes right now. A new barcode, greater emphasis on address quality, and the continued pressure to simultaneously bring more value to mail while deftly mitigating rising postage costs are demanding more from mail owners and preparers. Staying […]
It’s Time to Charge for Your Brainpower
Agencies have always charged for their strategic thinking. In contrast, many printers give it away as part of the price of getting print business. For print providers to thrive in today’s economy, this practice needs to change.This was the case made on a panel presentation I led at the On Demand Conference and Exposition in […]
Free Webinar: Direct Mail Dynamics
May 18, 2010 2:00 p.m. Eastern (11:00 a.m. Pacific) Take back the creative controls with PaperSpecs’ next FREE Webinar – Direct Mail Dynamics! Chief Folding Fanatic Trish Witkowski of foldfactory.com will present a power-packed hour of folding inspiration and direct mail tips. She’ll show you how to map out your own successful plan with fresh […]