Reminder: ‘Basic Techniques Still Work’

or printers who are struggling to reinvent themselves amid a still-challenging economy, Budco’s Jeff Sierra offered a reminder last week that basic techniques can still be effective. The context: a question from the audience at our panel presentation at the On Demand Conference and Exposition in Philadelphia about a successful direct mail campaign Budco ran […]

Snyder's of Hanover Develops 100% Compostable Snack Packaging with Help from xpedx

Major U.S. snack foods manufacturer Snyder's of Hanover has developed the first certified, fully compostable outer retail package for multipack salted snacks. The packaging, a renewable, cornstarch-based plastic made with a blend of natural polymers and organic materials, was sourced and co-developed by xpedx, one of the largest U.S. distributors of packaging equipment and supplies. […]

NewPage and Spicers Paper announce new partnership on Discovery Brand

NewPage Corporation and Spicers Paper announced today a definitive agreement for NewPage to supply Spicers Paper with a private label brand of coated papers, Discovery, effective immediately. Discovery is a recognized and long standing Spicers Paper brand that is the foundation of the company’s exclusive Advantage Grade family of coated paper products. Discovery, supplied by […]

Get Hired: 15 Best Job Boards for Freelancers

Nowadays financial issues seem to be a common problem, with everyone complaining about what difficult situations they’re in and how they have no money. Freelancers face the same problem as all other people. Projects are fewer, payments are very low and the request for work is enormous. To help freelancers in their search for work, […]

Apple CMYK display design could be boon for print production

Graphic designers and photographers know the pain of translating RGB image information on screen into CMYK print on paper. Even with the best understanding of the alchemy of color management, RGB displays and CMYK printing processes simply cannot recreate the same hues and intensities of every color. Apple has filed for a patent on an […]

More On USPS’ Summer Sale

As it did last year, the U.S. Postal Service is looking to try discounts on standard mail postage between July and September to coax more companies into using direct mail during the slow summer months. At deadline, the Postal Service was still expecting the Postal Regulatory Commission to approve this year’s summer sale by mid-April, says […]

15 Insanely Awesome Toolkits for Icon Designers

Icon is a visual anchor which helps us to navigate through the interface. Icon design is the process of designing a graphic symbol that represents some real, fantasy or abstract motive, entity or action. Icon designs may be of many designs and can be simple with 2d drawing or a black silhouette, or complex presenting […]

40 Top Notch Print Based Tutorials

There don’t seem to be enough print related tutorials online, so in this round up I wanted to cover as many print specific articles as possible. I also wanted to mix in some that weren’t directly print related, but that help create print related products like movie posters, ads, cd covers, etc. The tutorials in […]

Webinar – Making Your Move to Digital a Success

Making Your Move to Digital a Success July 22, 2010 2:00 PM EST $49 for Printing Industries of America Members $99 for Non-Members Webinar Overview Digital printing continues to grow and as a traditional printer, your business plan now includes an investment in a production level digital press. This session will help you to become familiar […]

5 Direct Mail Ideas Based on Social Media Insights

As social media becomes more and more essential for reaching out and engaging with your target customer, companies are looking for effective ways to incorporate their social media efforts with more traditional marketing efforts like direct mail. Tapping in to and using social media data can provide helpful insight into a customer's online needs, wants […]

Speakers unveiled for free wide-format event in London 4/26

PrintWeek has unveiled the speakers for next week’s London breakfast briefing, which will be focussed on the opportunities in wide-format print. Leading agency creative consultant Tony Smith, Ben Moss, commercial director at McKenzie Clark and Angel Llewellyn, principal of print buying consultancy Angel Productions will all talk about the opportunities generated by wide-format digital print […]