[Video] Pulp Function: Printed Electronics, Security and the Internet of Print
Discover the viable opportunities for print shops to futurize and meet the growing demand for functional print. Panelists: adphos, DirectMail 2.0, Konica Minolta, HP
The Romance of the Letterpress
As the fourth generation of his family in print, James Cryer uncovered a unique historical record of the printing industry when he discovered his grandfather’s handwritten journal among his father’s papers. Despite having never met his grandfather, the older man’s references to the letterpress, blocks, inks and other familiar elements of the printing trade resonate […]
Are Print Management Services Signaling the End for Print Buyers?
As an in-house corporate print buyer, “Dee” has managed print spend budgets ranging from $15 million to $80 million for large ad agencies and Fortune 500 companies. Over the last decade, she has become increasingly concerned for the print industry and the talented print production professionals who lose their jobs as Print Management Services swoop […]
Color Management: The Intersection of Technology and Intent
The Printerverse at Print 18 was a resounding success. Our panels, interviews and events were attended by almost 2000 print pros, with a few hundred more watching from home around the planet via YouTube and Facebook. More than 6000 minutes of programming was watched live. If you missed any of our broadcasts the replays are here […]
The Rules of Attraction: Compelling the Next Generation of Print Stars
One of the main focal points of Print’18, held 2 weeks ago in Chicago, was THE NEXT GENERATION. Much energy and discussion surrounded what will happen to print when the “old guard” retires. I heard a story of one print shop having 3 CSR’s all retire in the same month, and, there was an edge […]
Serving The Mission of Print to Reach The Summit of Success
For someone who has lived most of my life at sea level, it’s always an honor to hear from those who have dared to breach the clouds and risk their lives to climb Mt. Everest. It’s also not surprising that with the right personality and message, these climbers are without question amazing motivational speakers. The […]
I Got 99 Reasons to Attend PRINT 18 and Edu-Slacking Aint 1
You, yes YOU. What have you done for yourself lately? Specifically in the print education department? If you are still thinking about that question, I can almost guarantee you are not doing enough to keep the focus on the future of print and your business. KNOWLEDGE is what separates you from the pack. Sharing it […]
Project Peacock Reaches New Heights Sharing Printspiration with Agencies and Brands in Boston and NYC
When Aetna knocks, most people would run to the door. But that wasn’t the case when Thomas Wynn, Head of Print Management at Aetna reached out to me. He requested Project Peacock come to his office and meet with his print production and creative teams. Project Peacock is a digital print show-and-tell I have been […]
2018 CMYK MANIFESTO: PROVIDING THE PRINT EXPERIENCE
The following topics are over and done with in 2018: SHRINKAGE! There is less print in the world. Deal with it. Darwin called it “Survival of the Fittest.” Your biz, and the communications you produce or create have to be optimized for effectiveness at all times, or you will become extinct. SAVE A TREE? Psst… […]
Getting Physical With The Digital Ether Takeover
According to recent reports, Apple’s investors are urging the iPhone maker to help reduce smartphone addiction among children. While I don’t doubt smartphone addiction may be a thing at the moment, my own usage habits lead me to think this issue will be short-lived. When I’m at home, my smartphone stays on my desk. I […]
Print Media Centr Launches “Podcasts from The Printerverse”
Sharable library of audio programs for print and marketing professionals. THE PRINTERVERSE, January 9, 2018 – Print Media Centr (PMC), the provider of printspiration and resources for Print and Marketing professionals, expands its mission with the launch of Podcasts from The Printerverse (https://podcasts.printmediacentr.com), providing free access to print technology education and to share strategies for […]
2017: A Year of Firsts, Lasts and Plenty of WTF’s
It’s almost time to close the books on 2017. Before we get to the last page however, let’s take a quick look back at some of the subjects that shaped the last 365 days in the Printerverse, and what we can learn from them moving forward. The U.S. Presidential Election. This isn’t about him, this […]