Comms 2021: Employee Ambassadors and Data-Driven Culture

Employee Ambassadors are best advocates for businesses in data-driven culture

What comes to mind when I say ‘influencer’? It might be impossibly perfect people in designer gear on Instagram, gamers racking up millions of views on YouTube, business thought leaders who represent brands and organisations at corporate events – the list goes on, with influencer continuing to be one of the biggest marketing buzzwords of […]

Print (and the World) Needs Collaboration, not Division

print and digital media can work together

We are close to closing the book on a strange and difficult year. The pandemic, politics, and social issues seem to be forcing an already divided world further apart. But in the face of economic and personal hardships, there have been examples of humanity at its best, from frontline workers going above and beyond the […]

A Hybrid World: Print and Extended Reality

extended reality and print marketing

Well, we’re not together again just yet. Who else is nostalgic for the naivety of spring, when we thought the situation might be short-lived? Now we’re in autumn, and I think many of us are a bit more pragmatic about the short-term and long-term impact of the pandemic. I have written before about how COVID-19 […]

Print, Design, and Cities of the Future

Walking around my neighbourhood has been very strange for a while now, and I’m not sure I’ll ever get used to it. I live right in the heart of my city (Bristol in the UK), which is usually bustling with people in the bars, restaurants and cafés, especially at this time of year. But since […]

Shopping in the Time of Corona: How Print and Tech Give Retail a Lifeline

Most of us are living very different lives than we were a few months ago. Even though the priorities in the grand scheme of things are stopping the spread of the virus, keeping people safe, and caring for those who are sick, it’s OK to miss the little things. Some of mine are: strolling around […]

2019: The Year Of____________________????

It was the best of times; it was the worst of times. It was downright Dickensian, 2019 was. BEST OF TIMES: A dream I had had when Project Peacock was born came true.  I got to participate in all but the LA one. I truly believe that happened in part because I very clearly stated […]

2018: A Year of Dividing and Conquering for Print

2018 year in print - print media centr

Greetings Citizens of the Printerverse! It’s almost time to close the books on 2018 which means it’s a perfect time to look back at some of the subjects that drove discussions in the Printerverse this year, and what we can learn from them moving forward. Be prepared, it’s not all pretty. Print Customers. I couldn’t […]

Serving The Mission of Print to Reach The Summit of Success

Serve The Mission of Print _ Print Media Centr

For someone who has lived most of my life at sea level, it’s always an honor to hear from those who have dared to breach the clouds and risk their lives to climb Mt. Everest. It’s also not surprising that with the right personality and message, these climbers are without question amazing motivational speakers. The […]

This Labor Day Thank Canada and the Print Industry For Your Day Off!

labor day print industry

I resurrect this post every year so we never lose sight that print and the printing industry has significant impact on society – sometimes even bigger than we realize. On Labor Day, while you are grilling away and sipping on a nice cold refreshing cocktail, don’t forget to take a moment to thank Canada and PRINT for […]