Beacon Technology: The Next Wave of Interactive Marketing is Here

Print Media Centr - Radius - scan beacon

When I decided to write a column on recent use and discussion of QR codes, I knew I wanted to follow it with a piece about fresher technology that is used with similar intent. Beacon technology was the first thing that came to mind. I thought of beacons in part because several people I had […]

1/1 Interview with Sabine Geldermann – Director, drupa

drupa_S.Geldermann_PrintMediaCentr

Thanks to my new best friend Anne Meerboth-Maltz from Messe Düsseldorf North America, I was able to score an interview with Sabine Geldermann Director drupa & Global head Printing Technology, Messe Düsseldorf GmbH. Needless to say with drupa only 2 months away, I am extremely grateful that both of these amazing women took the time to share some cool […]

The Year Ahead: Q&A With Amit Shvartz, Scodix

Amit_Scodix_Print Media Centr

Was 2015 a good year for print? How do you measure success? Printing and print is a challenging business. In Scodix, we focused our efforts on delivering new products and solutions to our customers who were primed and ready for change – and for growth. During 2015, we introduced the new Scodix Foil™, an inline […]

[VIDEO] Protecting and Perpetuating The Prosperity of Print and Paper

Hear from the industry advocates on what is being done to educate consumers, and fight corporate greenwashing. Discussion will include information from Joan Sahlgren about the “How Life Unfolds” Campaign (http://howlifeunfolds.com) by The Paper and Packaging Board, an update from Phil Riebel, President of Two Sides North America (http://twosidesna.org), news about the SEC “go paperless” […]

Get Ready For International Print Day (#IPD15) October 14, 2015!

INTERNATIONAL PRINT DAY 2015, A 24-HOUR SOCIAL MEDIA EVENT, TO EMPHASIZE THE INDUSTRY’S LOVE FOR AND DEDICATION TO PRINT AND PAPER Print, paper and design professionals encouraged to share their awesome examples of print and marketing via social media and help CMYK love trend the planet! THE PRINTERVERSE – Print professionals around the world are being […]

Three Must-See Panels From The Printerverse at Graph Expo 15

Greetings Citizens of The Printerverse! Graph Expo 2015 is in the books, and what a show it was. From our first panel on Sunday to our last on Wednesday, the Printerverse welcomed over 1000 attendees who came to learn from our awesome Alliance Partners and yeah, have a little fun too. Beyond the four corners […]

Where The Heck Was PRINT??

Last night was excruciating. A local business group held its annual celebration to honor its members. Although the tables were set for 50, only 14 people — including the band — showed up. I stayed til the bitter, depressing end because the band was playing so earnestly for the dribble of a crowd. WHAT HAPPENED?? This […]

KFC Turns Its Iconic Bucket Into A Photo Printer

Shout out to Cindy Walas @steedmrspeel for sharing this on Twitter today! KFC Has Created a Fried Chicken Bucket That Doubles as an Instant Photo Printer! See full post and more pics on PetaPixel! After 60 years in Canada, KFC knows that some of the best memories are made around the bucket. We’ve created the […]

Paper and Packaging Industry Joins Together to Launch National Consumer Campaign

Paper & Packaging – How Life Unfolds™ Campaign Looks to Increase Appreciation and Demand MCLEAN Va. (July 8, 2015) – The Paper & Packaging – How Life Unfolds ™ consumer campaign launches July 8 with a $20M investment in paid and earned media between July and December funding this cross-platform campaign designed to slow the […]

Dublin Delivers For #Jetcomm, #DscoopOpen And Digital Print

To paraphrase Chico Escuela… “2015 been berry, berry good to me!” With an influx of new partners, an expanding community to share knowledge and ideas with, and an awesome trip across the pond with HP High Speed Production InkJet Solutions for #Jetcomm EMEA and #DscoopOpen, yeah, I am smiling more than not these days. So while […]

KFC Unveils Edible Coffee Cups!

From Design Taxi KFC is planning to serve their coffee in an edible cup that lets customers enjoy the warm beverage with ambient scents like “Freshly Cut Grass” and “Wild Flowers”. Called ‘Scoff-ee Cup’, the edible coffee cup is made from biscuits wrapped in sugar paper, and lined with a layer of heat-resistant white chocolate—both biscuit and […]

Innovation, Personalization And The Cloud + More Predictions For Print In 2015

Greetings Earthlings, Prink Geeks and Citizens of the Printerverse! It’s a new year and while I am sure you have been planning for it, it’s always nice to hear some print prognostications from a wide range of industry pros. You can use this info to validate your direction or adjust it, seek out events to help […]