Navigating Sustainability for Embellished Packaging
Have you ever wondered what you or your customers can do with your decorated, embellished packaging and printed materials post-use? Once you really start digging into the topic, it becomes apparent that the word ‘sustainable’ has many meanings. It seems as if the rules for sustainable packaging are constantly changing and it is so very […]
Sustainable Packaging Needs Warrant Digital Printing Solutions
Sustainability is one of the hottest topics in the world of packaging today. Companies proactively seek ways to define sustainability, outline targets, and develop sustainable packaging to meet their objectives. The packaging industry is predicted to surpass $230 Billion by the year 2030. Meanwhile, companies are pressured to meet sustainability goals. Packaging is very visible, […]
Don’t Throw That Container Away! (Nostalgic Uses for Old School Packaging)
Each time I view a post on social media about repurposed packaging, I get a bit nostalgic and think of packaging that was regularly reused in the past. Let me know if you or anyone you know ever kept these packages or any others you know about. I took an informal survey for these ideas […]
Paper vs. Plastic: 2021 Post-Pandemic Trends
The most recent drive towards sustainability motivated many companies to rethink packaging. Popular brands scrutinize the carbon footprints of their products. Packaging received so much attention during the Pandemic that Forbes Designated 2021 – The Year of the Package. The quest for the most sustainable packaging includes reviews to reduce the environmental impact. The goal […]
Where are You on the Sustainable Packaging Spectrum?
The Pandemic of 2020 brought awareness to sustainable packaging. Sustainability may be a new concept to the average person; however, in the print and packaging industry, this has been a high priority for decades. A series of events drove the evolution towards sustainable packaging. Initially, trash was simply buried, burned, or dumped. Packaging waste increased […]
Thinking Big In Wide-Format and Representing Women in Print with Carmen Rad, CR&A Custom Inc
Deborah spoke to Carmen Rad, Founder and President at CR&A Custom Inc, a wide-format graphics business in Los Angeles, at ISA Sign Expo. CR&A Custom is a large-format printing business that has been going strong for 25 years, but Founder and President Carmen Rad stresses that the building of the company and its success didn’t […]
Print, Technology and the Circular Economy
At the onset of the COVID-19 pandemic, some lauded a positive of the widespread virus – a win for sustainability, a chance for our natural habitat to ‘heal’ as people stayed home, factories closed their doors, cars stayed off the roads, and flights were grounded. However, on the other side of the coin, the pandemic […]
Millennials, Mills and More with Vanecia Carr, Director of Customer and Brand Marketing, Domtar Paper
Deborah spoke to Vanecia Carr, Director of Customer and Brand Marketing at Domtar, about the importance of building a diverse workforce in the modern print industry in this Podcasts from the Printerverse episode. When Vanecia talks about encouraging young people to be a part of the print industry, she speaks as someone who came into […]
Forget Winter, Earth Day Is Coming. Prepare for the Paper Battle!
Greetings tree killers. Oh, you don’t believe you’re still considered a tree killer? You rock your FSC seal and use recycled paper and believe that gives you a pass? Think again. April 22nd is Earth Day, the Red Wedding of “alternative facts” regarding the use of paper and print. You have been sitting in the stands […]
How Big is the Print Industry? Big. Really Really BIG!
With digital media being such a large part of our lives it’s hard to remember how BIG the printing industry really is. The truth is that print is all around us all of the time. From the clothes we wear to the food we buy and even the art that we hang on our walls. Print […]
3 Reasons to Celebrate Print This Earth Day
Earth Day 2016 (April 22) is nearly upon us, and maybe I’m crazy, but Earth Day has always been one of my favorite holidays to celebrate. There’s just something about being outdoors, soaking up the sun’s rays while getting dirty, and making the world a slightly more beautiful place – even if those flowers will […]
Misconception 3: Print Is Bad For The Environment
Here we have reached our last, perhaps most concentrated, misconception that print is bad for the environment? If you use toilet paper, paper towels, or buy packaged goods in the store (thinking cereal or anything else packaged in paper), then you are actually buying reminisces of recycled paper products. There is a lot of distorted […]